Remix Recipe №31 · Easy-Mode
The Not-Yet List
Reframe your audience's stuck feeling into hope by naming all the good firsts that simply haven't happened yet.
@baileynrushlow1.5M1.5MOriginal reel by @baileynrushlow
1.5M views
Watch it ↗
Want to run the Not-Yet List yourself? It's an Instagram reel idea that adapts to any coaching business. See how a career coach and a confidence coach would make it theirs.
The recipe
- Open like a friend: Start casual and direct, like a voice note: 'You know what's kind of crazy?'
- Stack the not-yets: List specific good firsts they haven't had yet, one after another, talking to one person.
- Let the setting carry it: Walk through open, moving scenery so they watch you live the message while you say it.
- Turn fear into anticipation: Frame every 'not yet' as excitement for what's coming, not proof they're behind.
- Land the reassurance: Close on a warm line that it's never too late, so the hope lands in their body.
Your Studio follows these beats when it writes your script.
Remix the hook for your brand
“You know what's kind of crazy? You haven't a good first ahead yet. You haven't another first ahead yet either.”
Your take: a good first ahead hasn't happened yet, and that's proof the good part is still coming.
Want every idea recipe in the vault customized for your brand?
Free · no credit card · takes about a minute
Why it worked
The walking visual gives the eye a literal path forward while the voice lists specific good things that "haven't happened yet," so the encouragement feels earned instead of preachy. The cumulative "not yet" structure turns a fear of the unknown into excitement for future firsts. By the time the closing reassurance lands, the viewer already feels the hope in their body rather than just hearing it as advice.
Examples
Career coach
“You know what's kind of crazy? You haven't done your best work yet.”
She lists the roles, the mentors, and the rooms they haven't walked into yet, and reframes feeling behind as proof the good part is still coming.
Confidence coach
“You know what's kind of crazy? You haven't met the version of you who feels effortlessly at home in every room yet.”
She lists the conversations, the stages, and the wins that haven't happened yet, and reframes self-doubt as a sign they're early, not too late.
Multiply it, one reel becomes your week
- Newsletter: The Mentor Letter: a letter to a reader who feels too far behind, listing the firsts still ahead of them.
- Thread: The Tight Story: walk the reader through your own stuck season in beats, ending on the first good thing that finally happened.
- Carousel: The Examples: one "you haven't ___ yet" line per slide, swiped like a slow exhale.
- YouTube: The Honest Take: a reflective essay on why it's never actually too late to start.
Use Solo Content Studio to write more formats based on this idea recipe.