Remix Recipe №55 · Easy-Mode
The Free Stack
Sort the free tools your audience keeps overthinking into clear categories so they can grab one and go.
Original reel by @olayemi.af
145K views
Watch it ↗
Try remixing the Free Stack for your coaching business. The examples below show how a social media coach for coaches and a copywriting coach for solopreneurs would run this Instagram reel idea.
The recipe
- State the promise and the price: Say what they are getting and that it costs nothing. Do it in the first three seconds.
- Name your first category: Give the job before the pick, so they know where it fits.
- Show each pick in action: Do not just say the name. Put it on screen so they can see it before they go get it.
- Move through the remaining categories: Keep the list small. Two or three picks per category is plenty.
- Close with a reason to come back: Invite them to follow for the next stack. This is reference content, so they will.
Your Studio follows these beats when it writes your script.
Remix the hook for your brand
“the free thing you are giving that are free for your use. First up, your first category”
The the free thing you are giving I actually use, sorted by the job they do
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Why it worked
It promises free tools, delivers immediately, and sorts them by job so there's zero decision fatigue. "Fonts that are free for your use" tells you exactly what you're getting and exactly what it costs, which is nothing, and that clarity alone stops the scroll.
The visual examples of each pick in action are what make it save-worthy instead of just watchable. You can see what it looks like before you even download it. A categorized list of free, usable resources is one of the highest save-rate formats on the platform, because the viewer stops treating it as content and starts treating it as a reference they'll come back to.
Examples
A social media coach for coaches
“Free apps that actually make your content look professional.”
She sorts them by job (editing, design, scheduling) and gives one trusted pick per category so they stop searching and start posting.
A copywriting coach for solopreneurs
“Free headline formulas you can steal right now.”
She categorizes them by goal (curiosity, authority, urgency) and gives one fill-in-the-blank template for each.
Multiply it, one reel becomes your week
- Newsletter: Why you chose each tool over the paid alternatives.
- Thread: One category per post, your pick and why.
- Carousel: One tool per slide, with a visual example of it in action.
- YouTube: Open each tool and demo it live, start to finish.
Use Solo Content Studio to write more formats based on this idea recipe.